In 2013, a small team of professionals came together to do what they had been doing for several years individually – helping brands to communicate, helping them to create and establish their own unique space in the market.
These were people who knew how to work with images and words. They knew how to tame, mould and harness forms and colours, how to make words express and evoke the right emotions. But going beyond that, these were people who believed in continuous learning. They took delight in understanding how customers think, why needs change and how words and forms can affect the sub-conscience.
They decided to make it their business to know how a Brand works and realised they could add value to it. They decided to come together and called themselves exactly what they longed to be – BRANDMATES.